64% Say Sustainability is a Factor When Deciding Between Brands
According to a new study by Dotcom Distribution, the majority of online consumers take green packaging an sustainable practices into account when choosing where to shop and what to buy. With more than 500 regular online shoppers polled, some of the results leap off the page. Not only do 61 percent of those surveyed take green packaging into account when deciding where to shop, but additionally, 64 percent have considered the sustainability of supply chain practices when deciding between brands.
“Today’s consumers are environmentally aware, and making changes to become more environmentally friendly is one of the best things you can do as a brand,” said Maria Haggerty, CEO of Dotcom Distribution, in a news release. “Brands that are not able to make sustainable changes themselves should look to third-party logistics providers that can help implement these changes in a cost-effective way.” Consider reading the full article HERE.